Website Redesign Services built to win more calls.sales.trust.calls.
A website redesign should raise your numbers, not just your look. We rebuild dated sites on a faster, more modern design while mapping every URL, protecting the rankings you have earned and carrying your content across, so the new site performs better than the old one from the day it goes live.
- Rankings carried over, not lost
- Custom design, no template
- Hosting and security included
+75%
of people judge how credible a business looks by its website design.
+53%
of mobile visitors leave a site that takes longer than three seconds to load.
+32%
more visitors bounce when a page takes three seconds to load instead of one.
+68%
of online experiences begin with a search engine.
Sources: Stanford University, Google, BrightEdge.
OUR APPROACH
A website redesign process built to protect what already works.
Every redesign starts with what your current site already does well, not a blank page. We study the data, rebuild the design around it, and migrate everything carefully, so the new site is better on launch day, not six months later.
Analytics review.
Before we change a pixel, we study what your current site does in Google Analytics and Search Console: which pages rank, which convert, and which visitors already trust. That baseline tells us what to protect and what is safe to rebuild.
Visual redesign.
We design a custom look around how you actually sell, never a template. Layout, color and copy are rebuilt around your current brand and your customers' real questions, so the new site looks sharper without losing what worked.
Migration and redirects.
We map every existing URL to its new page and set up redirects before launch, so links you have earned keep pointing somewhere real. Broken links are the fastest way a redesign loses rankings, and we check for them before going live.
Performance pass.
The new site is built and tested for speed on every device, with images compressed, code cleaned up and Core Web Vitals checked before launch. A faster site keeps the visitors the old one was already losing to slow pages.
Launch and monitoring.
We schedule the launch, move your content over, and watch rankings, traffic and error logs for weeks afterward. If anything slips, a redirect, a missing page, a ranking drop, we catch it while the new site is still fresh.
OUR PHILOSOPHY
Protect Before You Improve
A redesign that loses the rankings and content you already earned is a step backward dressed up as progress. We protect what already works first, map every URL, and only then move on to making the rest of the site better.
Data Decides, Not Taste
We keep the pages and paths that perform and change what does not, using analytics instead of a personal opinion about what looks modern, so every design choice ties back to a number, not a hunch.
Speed Is Part Of The Design
A beautiful redesign that loads slowly loses the same visitors the old site did. Every page is built fast on every device, not only on the demo, and checked against Core Web Vitals before launch.
Launch Day Is The Start
We stay on after launch to watch rankings, traffic and errors, because the real test of a redesign happens in the weeks after it goes live, not the day it does.
STRATEGY & EXECUTION
From audit to launch, we rebuild your site without losing what it already earned.
Current Site Audit
We start with a full audit of your existing site: what ranks, what converts, what is broken, and what visitors actually click on. We pull data from Google Analytics, Search Console and a full page-by-page crawl, then write up exactly what the new site needs to keep, fix or replace before any design work starts.
URL Mapping & Redirects
Every page on your current site gets mapped to its address on the new one, and we set up 301 redirects for each one before launch. This is the step that protects the rankings and backlinks you have already earned, so search engines and returning visitors land on the right page instead of a dead link.
Content Migration
Existing pages, blog posts, images and product listings are moved over and cleaned up, not rewritten from scratch unless the content actually needs it. We check that headings, alt text, internal links and metadata all carry across correctly, page by page, so none of the SEO work already built into your content gets lost or orphaned in the move.
Custom Visual Redesign
Every page is redesigned around your brand and how you actually sell, never a theme or a template pulled off a shelf. We rebuild the layout, typography, color palette, imagery and calls to action from the ground up, then test the new design on desktop, tablet and phone before it ever replaces your live site.
Pre-Launch QA & Speed Testing
Before launch we test every page, form and link on desktop, tablet and phone, check Core Web Vitals, run a full crawl for broken pages or missing redirects, and confirm every tracking tag still fires correctly. Nothing goes live until it passes the same checklist we run on every Rankwyre site, new build or redesign alike.
Post-Launch Monitoring
For weeks after launch we watch your rankings, organic traffic, page speed and server logs for anything that slipped through: a missed redirect, a page that did not carry over, a sudden ranking drop. Catching an issue in the first days is what keeps a redesign from quietly costing you the visibility your old site had already earned.
THE HONEST COMPARISON
Why redesign with Rankwyre?
Three ways to get a new website. AI builders and templates make it quick, but they rarely carry your rankings and content across. Here is what each option actually gets you.
| DIY or AI Builder | Digital Agency |  Rankwyre | |
|---|---|---|---|
| Custom design, never a template | |||
| Rankings and links carried over | |||
| Content moved for you | |||
| Basic SEO included | |||
| Hosting, security and upkeep included | |||
| No big upfront bill | |||
| Time to launch | Weeks of your time | About 7 months | About 7 days |
| Cost | Under $40/mo | $2k to $100k | From $399/mo |
Agency cost and timeline from Clutch’s 2026 web design pricing data. DIY cost is a typical website builder plan. See every Rankwyre plan.
UNDER THE HOOD
Fast, secure and always on, on the new site too.
Anyone can promise speed. These are real numbers from the same setup your redesigned site runs on.
Secure on every page
Every page is encrypted, so visitors see the padlock and never a 'Not secure' warning.
Uptime
Hosted on servers with a 99.9% uptime guarantee, watched around the clock.
Server response
How fast our servers answer a visitor. Google rates anything under 800ms as good.
Fast from anywhere
Your site loads quickly wherever your customers are, near or far.
TESTIMONIALS
What our clients say
Working with Rankwyre has been a great experience for The Chair Barbershop. They understood the look and feel we wanted for our brand and built us a website that looks professional, modern, and actually represents our shop.
One of the biggest improvements has been making booking much easier for our customers. Everything is simple to use, whether someone wants to check out our services, learn more about the shop, or book an appointment.
The whole process was easy, communication was great, and they were always quick to make changes or answer questions. We have been really happy with the finished product and would definitely recommend Rankwyre to other businesses looking to improve their online presence and make things easier for their customers.
Rankwyre did an amazing job with the website for Premier Jewelers. We wanted something that felt professional and luxurious while also making it easy for customers to browse our jewelry and watches and buy or sell directly through our website.
They made the entire experience simple for our customers and gave us a website that feels like an extension of our store rather than just another business website. Everything looks polished, is easy to navigate, and gives customers a much better way to interact with us online.
The Rankwyre team was responsive throughout the entire process and really paid attention to what we wanted. We are extremely happy with the finished website and would highly recommend them to any business looking to improve the way they do business online.
I think you have done a spectacular job on my website and I'm really pleased with everything you've done. I'm a huge fan and I will make sure to be telling that to anyone who brings up a website.
We recently worked with Rankwyre to build our new website for Iqra Learning Center, and we are beyond impressed with the results. They truly understood our vision and brought it to life in a way that feels modern, welcoming, and easy for our community to use. We highly recommend Rankwyre to any organization looking for a high-quality, professional web presence.
Rankwyre did an excellent job designing and building our website. The whole process was smooth, and their communication was clear and fast. They really understood what we wanted and delivered a clean, modern site that looks great on both mobile and desktop. I would definitely recommend them.
BUILD YOURS
Get a redesign that keeps what already works.
We protect your rankings and content, then make everything else better. No templates, no big upfront bill.
Pick one
Websites, designed, built and hosted for you
From a custom site built to sell to one with full SEO built in. Every plan includes hosting, SSL, and maintenance, you can cancel anytime, and you can buy your site out whenever you want to own it outright.
Build
A brand new website, designed around your business and built from scratch.
$299 one-time setup
Pro
A new website plus all the work that gets you found on Google, on one bill.
-20% $399/mo when paid annually
Want every detail? Compare every feature
Storefront
Sell up to 20 products. Customers pay by card and the money goes to your account.
$499 one-time setup
Growth Store
Sell up to 50 products, and chase the people who leave without buying.
-20% $639/mo when paid annually
Pro Store
Unlimited products, and sell on Amazon, eBay and Etsy at the same time.
$499 one-time setup
Want every detail? Compare every feature
Feature for your site
A custom web app or feature, scoped and quoted in writing before we build.
One-time, quoted before we build
Web app, CRM or dashboard
Your customers, jobs and numbers in one place, working with the tools you already use.
One-time, quoted before we build
Want every detail? Compare every feature
Ads
We run your Google and Facebook ads so the right people find you, and we check them every month.
Ad spend separate
Social
We write, design and post your social media every week so you never have to think about it.
Reviews
We ask your happy customers for a Google review, and we reply to every review you get.
Email and SMS
We email and text your past customers so they come back and buy from you again.
Want every detail? Compare every feature
SEO Starter
Show up on Google Maps when someone near you searches for what you do.
No setup fee
SEO Growth
Rank for the searches that actually bring money in, not just clicks.
No setup fee
Want every detail? Compare every feature
Logo design
A proper logo for your business, sent to you in every file type you will ever need.
One-time
Brand kit
Colors, type, and usage rules in one document your whole team can follow.
One-time
Brand photos
Professional photos of your business without booking a photographer or a shoot day.
One-time, $499 with video
Want every detail? Compare every feature
BEFORE YOU ASK
Frequently asked questions about our website redesign process and capabilities.
How much does a website redesign cost?
Rankwyre redesigns run on the same Build and Pro website plans as a new site, from $399 to $499 a month with a $299 one time setup fee, and no big project bill upfront. Build covers custom design, up to 10 pages and a basic SEO foundation. Pro adds unlimited pages and full SEO. Both include hosting, SSL and maintenance, and plans can be canceled anytime.
How do you keep my rankings from dropping during a redesign?
We map every existing URL to its new page and set up 301 redirects before launch, so links and rankings you have already earned keep pointing somewhere real instead of breaking. We also fix crawl errors, confirm every page is still indexable, and watch rankings and organic traffic closely for weeks after launch to catch anything that slips.
How do you make sure our content carries over correctly?
Every page, post, image and product listing on your current site is mapped and moved over as part of the redesign, not left behind or rewritten by default. We check headings, alt text, internal links and metadata carry across page by page, so the SEO value already built into your content does not get lost in the move.
How do you decide what to redesign and what to keep?
We start with an audit of your current site in Google Analytics and Search Console to see which pages already rank and convert and which do not. Pages that perform stay in the plan and get a visual refresh. Pages that are not working get rebuilt from the ground up, so the redesign improves the site instead of starting over blind.
How long does a website redesign take?
Timing depends on the size of the site and how much content needs to be mapped and migrated, and you get a clear, dated schedule before work starts. Most Rankwyre redesigns move from audit to launch in about 7 days once the plan and content are confirmed, the same pace as a new site build.
Can we not just use AI to do this ourselves?
You can, and you will get something that works and looks like everyone else's. AI does not know your customers, your market, or why people pick you over the business down the street. We use the same AI tools, and they help us build faster. What they cannot do is make the calls that decide whether a site brings in business: who it is for, what makes someone pick up the phone, what to say first and what to leave out. That judgment comes from building and running sites for real businesses, and it is what you pay Rankwyre for.
How we workMore answers on the full FAQ.
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