Columbia, SC
Web Design & Digital Marketing in Columbia, SC
Built to rank.sell.grow.rank.
Rankwyre builds custom websites, ecommerce stores, web apps, CRM systems and dashboards for Columbia businesses in South Carolina, then runs the SEO, Google Maps and ads that bring in customers.
- Websites, stores and web apps for Columbia businesses
- Most websites live in about 7 days
- SEO and Google Maps across South Carolina
LOCAL BUSINESS
Who does business in Columbia
Health care was the fastest growing sector in Richland County, climbing from 1,116 locations to 1,166, up 4.5%. The county as a whole reached 9,426 locations in 2023, up 24.
- Professional services1,25813%
- Retail stores1,23013%
- Health care1,16612%
- Repair and personal services1,01311%
Professional services lead with 1,258 locations, 13.3% of the county compared with 10.3% across SC. It added 27 since 2022. We build websites for law firms that fit this sector.
Retail stores number 1,230, 13.0% of the county against 15.2% for SC. The count barely moved, up 2. Finance and insurance went down 27 to 688, still 7.3% of locations against 6.2% statewide.
Real estate has 590 locations and repair and personal services 1,013. Altogether, 51% of locations in the county have fewer than 5 employees.
Source: U.S. Census Bureau, County Business Patterns 2022 and 2023, business establishments by industry.
LOCAL INSIGHT
State agencies, hospitals, and the university employ Columbia
The South Carolina Department of Employment and Workforce lists Prisma Health Midlands, the University of South Carolina, Blue Cross Blue Shield of South Carolina, the Department of Veterans Affairs, and several state agencies among the 20 largest employers in the Columbia area, alongside Amazon, Walmart, and school districts. The list is alphabetical, not ranked. The university's 2025 impact study puts its effect on the Columbia metro at $4.2 billion a year, supporting one in every 10 jobs. Employers like these keep local demand steady, so a business competes for the same searches as its neighbors.
Central SC Alliance describes Columbia as the state capital with eight surrounding counties, a workforce of about 460,000, and over 1 million people within 60 miles. Many of those customers live in Lexington, Kershaw, or Fairfield county and still search for something near Columbia. In June 2026 the area's unemployment rate was 4.2%, close to the state's 4.3%. A business that names the suburbs and counties it serves matches those searches.
Rankwyre builds websites and runs Google Maps and local listings for Columbia businesses, with the SEO to support them. A firm selling to state agencies, a clinic near a hospital campus, or a shop in Lexington County each needs a page that names its own service area.
Columbia, SC
Columbia at a glance
Columbia is the capital of South Carolina, in the South region of the country. Rankwyre also builds for businesses in Charleston, Greenville, the other two cities on our South Carolina list.
HOW WE WORK
How we work with Columbia businesses.
We keep the process for a Richland County business simple. Four stages, a written price up front, and support once you're live.
Talk it through first.
A short call to cover goals, pages and budget. You'll have the price in writing before we draw a single layout.
Draft, react, revise.
A preview of the site arrives while we're still building. Tell us what to change and we keep going until it's right.
Local search setup.
We handle the Google Business Profile, local listings and service-area pages so searchers in your area have a path to you.
Launch day and after.
Launch, hosting and updates come with the plan. If something needs fixing next month, we're there to do it.
SELECTED WORK
Projects closest to Columbia's biggest industries.
A few projects we've built for other businesses follow. They show how different industries get handled, from service companies to stores.
RELATED
Industries and nearby areas
What we build for businesses like yours in Columbia, plus the other cities near Columbia we work in.
Industries we work with
Nearby areas we serve
BUILD YOURS
Get a website that brings in Columbia customers.
Choose a plan, or tell us what you need and we'll match it for you. Stores are $499 a month plus $499 setup.
BEFORE YOU ASK
Questions from Columbia businesses
Which sectors does Richland County lean toward compared with SC?
Professional services (13.3% against 10.3%) and health care (12.4% against 10.3%) both sit above the SC share. Retail is below it, at 13.0% compared with 15.2%. Finance and insurance holds 7.3% here and 6.2% across the state.
Which other South Carolina places have pages?
Charleston and Greenville both have pages on this site. The services and prices match everywhere: websites at $399 a month plus $299 setup, SEO at $599 a month, and web apps at $1,000 one time.
What does SEO cost for a business in Columbia, South Carolina?
SEO starts at $599 a month with no setup fee. There is no contract and you can cancel anytime. Prices are the same in every city.
Questions about a specific service? See the full FAQ.
